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SPF 50 mineral sunscreen meets daily hydration. Sheer Genius is a two-in-one mineral formula that delivers invisible broad-spectrum SPF 50 protection while nourishing your skin with premium moisturizing ingredients. Designed to streamline your skincare routine, it brings hydration and lightweight sun protection together in one genius step.
The secret lies in its use of non-nano zinc oxide, which ensures invisible coverage for every skin tone – absolutely sheer, with no trace of white minerals. Beyond UV protection, Sheer Genius shields your skin from free radicals, HEV (blue) light, and pollution-induced damage. Clinically proven to boost skin hydration, it also helps improve the appearance of fine lines while keeping your skin healthy and radiant.
But that's not all, packed with skin-loving ingredients, it’s an ideal daily facial moisturizer that reduces the appearance of fine lines, soothes dryness, and calms irritated skin. Its antioxidant-rich formula helps prevent visible sun damage, so your skin can stay vibrant for years to come.
Broad Spectrum SPF 50
PA++++
Contains 1.7 Oz/ 50 Ml. With average daily use, should last about 3 to 3 ½ months.
- Silky, Sheer Finish: Blends in effortlessly with no greasy feel or heavy residue.
- Strong SPF Protection: Mineral-based SPF 50 defends skin from UVA/UVB rays with the naturally occurring mineral, zinc oxide.
- Doubles as a Moisturizer: Hydrates while protecting, making it a time-saving essential.
- Perfect for All Skin Types: Lightweight, non-comedogenic formula works for oily, dry, and sensitive skin.
- No White Cast: Finally, a mineral sunscreen lotion that stays sheer—even on deeper skin tones.
- Goes Where You Go: From daily wear to outdoor adventures, it’s reliable sun protection for any occasion.
- Great for Face, Neck and Hands: Works beautifully on the face, neck, hands, and even delicate areas like feet.
- Makeup-Friendly: Wears well alone or as a smooth base under foundation.
- Kind to animals and the planet: PETA-certified, reef-friendly and Hawaii-compliant.
- Proudly made in the USA: Made in FDA-inspected and -compliant facilities.
Active Ingredients: Zinc Oxide 12%
Inactive Ingredients: Allantoin, Aloe Barbadensis Leaf Juice Powder, Bisabolol, Butyloctyl Salicylate, Caprylic/Capric Triglyceride, Caprylyl Glycol, Ceteth-20, Cetyl Alcohol, Ethylhexylglycerin, Glycerin, Glyceryl Stearate, Hexylene Glycol, Isoamyl Laurate, Jojoba Esters, Lecithin, Lysolecithin, Methylpropanediol, PEG-75 Stearate, Phenoxyethanol, Phenylpropanol, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Pullulan, Pyrus Malus (Apple) Fruit Extract, Sclerotium Gum, Silica, Sodium Hyaluronate, Sodium Hydroxide, Squalane, Steareth-20, Tetrasodium Glutamate Diacetate, Tocopherol, Water, Xanthan Gum
After cleansing your face, apply Sheer Genius to your cheeks, forehead, nose, chin and neck. Using your fingers or our Sheer Genius Brush, blend the sunscreen into your skin in a circular motion until it disappears. Follow with makeup if desired.
Thoughtfully Chosen Ingredients

Hydration + SPF in One Easy Step
Sheer Genius SPF 50 combines broad-spectrum mineral sunscreen with a nourishing moisturizer for effortless daily protection. Packed with skin-loving ingredients, it hydrates, smooths, and defends against environmental damage. The lightweight formula blends seamlessly – no grease, no white cast – just sheer, invisible coverage for every skin tone. Stay protected, stay radiant.
“Goes on smoothly. Blends in well. Loved that it is non-greasy and feels light on my skin. Definitely will buy again.”
Brenda M

Sunscreen for ALL Faces
- Non-nano zinc oxide ensures it works for virtually every skin tone, because everyone deserves to look radiant in their sunscreen.
- Excellent for dry skin, but with bio-identical ingredients that won’t make oily skin oilier.
- Contains calming and anti-inflammatory ingredients to soothe rosacea, acne or similar skin issues.

A Daily Time-Saver
- Applying sunscreen and moisturizer in one simple step saves you time without sacrificing quality.
- How to Use: After cleansing your face and applying any serums or oils you may use, apply Sheer Genius to your cheeks, forehead, nose, chin and neck. If your hair is pulled back, don’t forget your ears! Using your fingers or the Sheer Genius Brush (sold separately), blend the sunscreen into your skin in a circular motion until it disappears. Follow with makeup if desired.
- Reapply every 2 hours or immediately after swimming, sweating, or towel drying.

What’s In It for You
- Zinc Oxide: Natural mineral sunscreen for broad-spectrum protection.
- Hyaluronic Acid: Lightweight hydration that keeps your skin happy.
- Squalane: Boosts moisture and smooths skin texture.
- Apple Extract: Fights free radicals and helps reduce dark circles.
- Jojoba Esters: Revives dull skin for a radiant glow.
FAQs
Reapply every two hours. All sunscreens need to be reapplied every two hours when you are exposed to UV rays. If you are sweating or swimming while wearing Sheer Genius, towel off and then reapply.
Most of us have found that we do not need an additional moisturizer when we use Sheer Genius. If your skin is especially dry, you may benefit from applying face oil or a serum you like under your Sheer Genius. Do not apply moisturizer over your sunscreen, as it will not absorb as well.